Wine-Searcher is the world’s largest wine and spirits search engine, handling 250 million searches from around the world each year. This year, as part of Wine Lister’s annual Bordeaux study (Part II), we include data from Wine-Searcher exploring compound annual growth (CAGR) by Bordeaux appellation, average offers on Wine-Searcher by appellation, vintage, and geography, and average monthly searches by appellation and search location.
“There have been some subtle (and not-so-subtle) changes over the past year”, observes Wine-Searcher’s Editor, Don Kavanagh. “While Bordeaux still dominates both search and offer numbers, interest appears to have fallen slightly in relative terms.”
Bordeaux’s offer count on Wine-Searcher
Though Bordeaux is still the major player on the world stage, with the highest total share of search activity of all major wine regions, its growth in rate of search is showing signs of being outpaced.
Searches for all wines over the past 12 months increased from 188 million to 205 million, slightly faster than searches for Bordeaux wines (up by 3 million to 39 million) during the same period.
Similarly, Bordeaux is not benefitting from the overall growth in offers on Wine-Searcher, which have risen from 6.8 million to 6.9 million over the last 12 months. Indeed, Bordeaux offers have shrunk slightly, from 791,000 to 786,000. Not all Bordeaux appellations were equally affected (see graph below).
Average offer count per wine by appellation and merchant location, January – April 2022
During the first four months of 2022, there was a 6.7% contraction in offers from Europe (excluding the UK), with an even steeper reduction in offers from the UK and Asia, at 11.5% and 12.1% respectively, when compared with the same period in 2021. The USA’s number of monthly searches, as explored above, map neatly onto its increase in monthly offers per appellation (6.3% once again).
Search count by Bordeaux appellation and geographical location on Wine-Searcher
Search activity varied by geographical location in the period from January to April 2022, in comparison with the same period in 2021. While searches for Bordeaux appellations from the UK, Asia, and Europe (excluding the UK) decreased, the USA saw a 6.3% increase in search activity.
Average search count per wine by appellation and user location in 2022 (January – April)
Bordeaux’s price growth by appellation on Wine-Searcher
There are causes for optimism; growth with respect to global average prices (measured as a compound annual growth rate, or CAGR) in the period 2017-2022 has continued. The leader of the pack among Bordeaux appellations in this regard is Pomerol, reaching 6.1%. Even the lowest CAGR, exhibited by Saint-Emilion and Margaux, is 4.3%.
The year 2020-2021 remains an exception; compound annual growth rates jumped by 10% across all the examined appellations in that year.
Compound annual growth by appellation, 2017 – 2022
The strength of the region’s compound annual growth rate is perhaps linked to the sharp decline in overall offer activity beginning in 2019, as compared with the longer-term average. While overall offer activity began to decrease, the proportion of offers between each appellation remained relatively stable in the period 2014-2020.
To view the full Wine-Searcher insert in Wine Lister’s annual Bordeaux study, and uncover more of Wine Lister’s analysis of the Bordeaux’s standing in 2022 – including quality scores, short-term price performance, and auction activity, as well as the topics discussed above – download the full report here.
Following the conclusion of this year’s Bordeaux en primeur campaign, Wine Lister has published Part II of its annual in-depth Bordeaux Study. The study provides invaluable insights into search activity, Quality scores, short-term price performance, and auction volumes, as well as revealing the best-performing wines in 2021.
Please see some of our key findings below:
You can download the study digest here. The full report can be purchased in French and in English on our Analysis page, while Pro subscribers can access their free copy here. See our previous posts to catch up on some of the key releases from the 2021 en primeur campaign.
Increased interest online across both banks
Wine Lister’s annual in-depth study shines a spotlight on the pattern of increased interest in some Bordeaux wines over the past two years, with key properties across appellations seeing elevated popularity during the pandemic.
Wine Lister Leagues 2021: the Biggest Movers in search rank – Wine Lister’s measure of popularity (p.6)
Using monthly search data from the most-visited wine website in the world, Wine-Searcher, Wine Lister’s Biggest Movers highlight wines whose online search rank has improved the most between October 2019 and October 2021 (within the top 100 most popular wines).
Which wines have seen the greatest increase in online popularity over the last two years?
The list of top 12 popularity movers comprises a range of price points, reflecting the broad spectrum of online fine wine enthusiasts, from cult classics to up-and-coming wines to watch. The findings indicate that appetite for Bordeaux has not waned, with increasing searches for Bordeaux bottles correlating to the success of the last two en primeur campaigns, within the context of a global pandemic.
Right Bank recognition
Rising 30 places, Canon was the biggest popularity mover, and takes first place in the League. Indeed, in February 2021, Wine Lister’s annual Founding Members Bordeaux survey revealed the trade’s opinion of Canon as having the most potential to see the greatest increase in demand in the near-to mid-term; naming Figeac a close second, which secures eighth position in this year’s Biggest Movers League.
Pomerol continues to prove popular – alongside Figeac, Lafleur has moved up 20 places, to sixth position in the League, while Jean-Pierre Moueix’s La Fleur-Pétrus is also featured, in 10th place.
Left Bank elevation
Two Pessac-Léognan properties appear in the top 12 Biggest Movers, with Smith Haut Lafitte and Domaine de Chevalier landing in fifth and seventh place respectively. Smith Haut Lafitte red 2020 received its highest score from Wine Lister partner critic, Antonio Galloni (for Vinous) of 95-97 points since the celebrated 2016 vintage – on release en primeur in June this year, it was announced that the bottles will sport special edition labels, marking owners’ Florence and Daniel Cathiard’s 30th harvest, and 655 years of the property.
Representing Saint-Julien, Léoville Poyferré and Branaire-Ducru have seen upward quality and popularity trajectories in recent years. With the latter boasting another 17-point score from Jancisrobinson.com for the 2020 vintage, the property continues to offer notable value for its quality.
Popular picks beyond Bordeaux
Harlan is the only non-French Biggest Mover this year, not least thanks to Will Harlan and his team’s conscientious efforts to maintain strong connections with the European fine wine trade. The only champagne to be featured in the League – Taittinger Comtes de Champagne Blanc de Blanc – has a strong reputation within the industry as one of the most tradeable Grandes Marques, with investment appeal encouraging its search rank to increase by 30 places in the past two years. The wine has gained further attention from the collector market following the postponed release of the landmark 2008 vintage, in October 2020.
A popular choice amongst the trade, Rayas’ Châteauneuf-du-Pape is cited in both Wine Lister’s articles on Drinking with experts: your favourite sommeliers’ favourite wines and Drinking with experts: your favourite winemakers’ favourite wines, and jumps an impressive 23 places in search rank, while collector’s favourite, Comte Georges de Vogüé Musigny climbs 14 places, to 11th in the League.
For the full analysis, download your free copy of Wine Lister’s 2021 Leagues here.
The insider’s guide to fine wine trends, and the most compelling wines to watch
Wine Lister has released its second annual Wine Leagues, celebrating some of the top-performing wines and producers in today’s new and much-diversified fine wine era. Informed by an in-depth trade survey with leading industry figures, the report provides a 360° view of those regions, producers, and wines that have seen strides in quality, popularity, economic promise, and more in 2021.
Wine Lister’s annual in-depth survey sees our expert panel of 47 CEOs, MDs, and wine department heads share their insight on some of the fine wines to have on your radar, as we ask them:
“What are the most compelling wines and producers in the market today?”
Respondents singled out 188 wines and producers collectively, that span no less than 20 major regions. Within the list, our team identifies Bibi Graetz, Les Carmes Haut-Brion, Roberto Voerzio, Berthaut-Gerbet, and Fürst as wines to watch in the Old World, whilst calling out the New World wonders of Catena Zapata, Errazuriz, Pedro Parra, Rhys Vineyards, and Ridge Vineyards.
The report also includes rankings across:
- Biggest quality improvers, which show impressive movement from Italy (occupying five places in the list of the top 20 by Quality score progression), with Isole e Olena Chianti Classico leading the pack
- Best search rank movers, wherein Bordeaux represents eight of the top 20 wines whose popularity has increased most in terms of online searches (including Smith Haut Lafitte, Domaine de Chevalier, Figeac, and Léoville Poyferré)
- Burgundy superstars, focusing on popularity movements from the trade’s darling region – Arnoux-Lachaux features 10 times in the list of top 20 Burgundian wines whose online searches have increased the most over the last two years
- Wine Lister’s top-10 recommendations per Wine Lister Indicator; Hidden Gems, Value Picks, Buzz Brands, and Investment Staples in 2021
For the full analysis, download your free copy of Wine Lister’s 2021 Leagues here.
Going the (quality) distance
As we prepare for the Bordeaux 2020 en primeur releases to really pick up pace, Wine Lister has published Part II of its annual Bordeaux Study.
With contribution from two of our partner critics, Antonio Galloni and Neal Martin (Vinous), Part II looks at how the latest vintage compares to recent years, considers which wines have seen the greatest step up in quality in 2020, and evaluates the leading Bordeaux bottles for long-term price performance and presence at auction.
Please see a handful of our key findings here:
As 2020 draws to a close, Wine Lister has compiled a report celebrating the top-performing wines and producers within a series of categories over the past year. Using our axes of Quality, Brand, and Economics, and the several factors that constitute these values, we have created seven leagues that paint a panoramic view of some of the world’s best wines, ranked within their areas of excellence.
Wine Lister’s 2020 Leagues include rankings of Quality Consistency (wines that show the smallest standard deviation between Quality scores over the last 20 vintages), and Biggest Movers (wines whose popularity has increased most in terms of online searches over the past year). Our team has also put together its top-10 wines per Wine Lister Indicator, revealing our recommendations for Hidden Gems, Value Picks, Buzz Brands, and Investment Staples.
We end the Leagues with a list of 21 Ultimate MUST BUYs for 2021, compiling a selection of MUST BUY highlights hand-picked by our fine wine experts, that offer an impressive addition to any fine wine portfolio in 2021. These are some of the picks that would feature in Wine Lister’s “fantasy cellar”.
Download your free copy of Wine Lister’s 2020 Leagues here.
Before the bulk of Burgundy en primeur 2019s are released onto the market, Wine Lister has published its second in-depth Burgundy study.
Below we explore the complex relationship between the region’s price performance and its popularity growth over the past two years, informing your investment decisions over the coming months.
The two-year price performance of a basket of 175 Burgundy wines (the same wines featured in our previous study on the region in 2018), based on the last 30 vintages. Price data partner: Wine Owners.
As shown in the chart above, Chambolle and its surrounding sites lead in the price performance of Burgundy Grand Crus, followed by wines hailing from its northerly neighbour, Morey-Saint-Denis. The notorious sub-set of Grand Crus from around Vosne – home of legendary Richebourg, La Tâche, Echezeaux, and Romanée-Conti – has seen slower price performance, which is matched with lower popularity growth (see below).
The two-year popularity growth of each Burgundy subset. Popularity data partner: Wine-Searcher.
Though Chambolle and its surrounding Grand Crus have excelled in two-year price growth, consumer interest in the wines of this subset increased the least. Following similarly this opposing relationship between the two data sets, Nuits-Saint-Georges / Vosne Premiers Crus and Village wines gained the most popularity over the last two years by a large margin, while the subset’s price performance trails behind in last place.
A growing interest in lower-priced wines from Burgundy is further explored through trends identified by key members of the international fine wine trade in Wine Lister’s report. Producers such as Arnoux-Lachaux and Georges Mugneret-Gibourg are well worth looking out for when buying Burgundy en primeur for drinking in several years’ time.
Visit the Analysis page to purchase Wine Lister’s in-depth 2020 Burgundy study, or download it using your Pro subscription here (available in both English and French).
Many wine lovers like us have been making the most of lockdown to explore outside of the more traditional wine-growing regions and grape varieties. Wine Lister’s new cellar analysis service can include tailored guidance on future purchases for drinking or investment, providing recommendations for top-quality wines from alternative producers and regions.
To help you discover some of these brilliant New World picks, the Wine Lister team has put together a short selection of MUST BUYs that have exhibited a recent rise in popularity, as established through search frequency data from Wine-Searcher.
Australia to ask for – 2014 Cullen Diana Madeline
Founded in 1971, the Cullen Estate has maintained concern for its environment since its inception, keeping both chemical intervention and irrigation to a minimum. In 1998, the estate adopted an organic viticulture, which was further developed into a biodynamic practice in 2008. Winemaker, Vanya Cullen, states the biodynamic approach to harnessing Earth’s energy “achieves greater individuality of site through working with nature rather than against it”, suggesting its ability to better display terroir and climate. The estate’s flagship wine, Diana Madeline, comprises a blend of 89% Cabernet Sauvignon with small amounts of Petit Verdot, Merlot, Malbec, and Cabernet Franc in 2014. With a WL score of 95 at £50 per bottle (in-bond), it is described by Wine Lister partner critic, Jancis Robinson, as “refined and elegant”, and displaying “great harmony”. It can be bought by the case of 12 from BI Fine Wine & Spirits.
Argentina to acquire – 2015 Bodega Catena Zapata Nicolás Catena Zapata
Nicolás Catena Zapata helped pioneer the use of European winemaking techniques in Argentina’s high altitudes, following in the footsteps of his grandfather, Nicola Catena – an Italian immigrant who founded the winery in 1902. The inaugural vintage of the namesake wine (1997) was debuted in the USA and Europe at a series of blind tastings, where it received comparison to First Growths Latour and Haut-Brion, and achieved either first or second place in every event. Composed of 83% Cabernet Sauvignon and 17% Malbec in 2015, Nicolás Catena Zapata grapes are fermented in 100% French Oak barrels for 15 days. Fermentation temperatures are kept low, to extract pronounced aromas, while cap management is done by hand to encourage the extraction of nuanced flavours and gentle tannins. The 2015 Nicolás Catena Zapata receives a WL score of 94, at £49 per bottle (in-bond), and can be acquired by the case of 12 from Fine+Rare Wines.
California to call upon – 2010 Dominus Estate Dominus
Owned by Christian Moueix (of Petrus fame), Dominus Estate demonstrates its prestigious proprietorship with one of the highest quality Bordeaux blends in California. Comprised of 95% Cabernet Sauvignon, and 5% Petit Verdot, the 2010 Dominus Estate Dominus was produced in the smallest quantities known to the property since its 1984 vintage – consequential of a rigorous selection of lots for the final blend. Wine Lister partner critic, Antonio Galloni, calls the 2010 “a towering, utterly magnificent wine”, describing “asphalt, licorice, menthol, plums and cassis” that “wrap around the palate and never let up”. With a WL score of 98, at £233 per bottle (in-bond), it can be aged for another 20 years, and is available to purchase by the case of six from Corney & Barrow.
Chile to chase – 2014 Seña
A blend of 60% Cabernet Sauvignon, 16% Carménère, 11% Malbec, 8% Merlot, and 5% Petit Verdot, the 2014 Seña was described by WL partner critic, Jeannie Cho Lee as a “fabulous wine that offers layers of flavors that range from exotic spices, rose petals and violets to blackberries and fresh herbs”. Owner Eduardo Chadwick tells us of his addition of the late-ripening Petit Verdot, which adds spice and complexity to the wine. With extremely fine-grained tannins and acidity, thanks to its cool climate, the wine has received several comparisons with top Bordeaux blends. Achieving a WL score of 96, at £78 per bottle (in-bond), the 2014 Seña can be bought by the case of six from Lay & Wheeler.
New Zealand worth knowing – 2014 Kumeu River Maté’s Vineyard Chardonnay
Achieving a WL score of 94 at £38 per bottle (in-bond), the 2014 Kumeu River Maté’s Vineyard Chardonnay constitutes a good value New World Chardonnay with excellent ageing potential (it can be aged for a further 10 years). Wine Lister partner critic, Neal Martin, describes the 2014 vintage as having “a riveting, brilliantly defined bouquet of oyster shell, citrus peel and apple blossom”, concluding that it is “world-class stuff”. Having taken over the estate from his Dalmatian father, Maté, in 1982, Kumeu River director, Michael Brajkovich, was the first New Zealander to become a Master of Wine, and used his knowledge to develop its viticulture through improving drainage, growing grass between the vines, and introducing a Lyre trellis system. Named after Michael’s late father, the 2014 Kumeu River Maté’s Vineyard Chardonnay is available to purchase by the bottle from Lay & Wheeler.
Also featured in the above MUST BUY recommendations are: 2016 Ridge Vineyards Geyserville, 2015 Ben Glaetzer Amon-Ra, 2014 Colgin Cellars IX Estate Red, 2013 Kay Brothers Amery Vineyards Block 6 Shiraz, 2013 Leeuwin Estate Art Series Chardonnay, 2011 Viña Almaviva, and 2009 Viñedo Chadwick.
For bespoke fine wine purchase recommendations, as well as advice on creating the financial room with re-sale suggestions, get in touch with our team at email@example.com, or download the full Cellar Analysis information pack.
Part I of Wine Lister’s annual in-depth Bordeaux report: For better, for worse, examines the state of the market for Bordeaux wines, in the context of 2019 en primeur.
As well as providing insight into the wine trade’s latest position on key wines of the region, the study examines Bordeaux’s disconnect between consumer popularity and its market performance at the start of 2020 (exacerbated by recent macro-economic hits to the UK, Hong Kong, and the US).
As illustrated below, Bordeaux has achieved the slowest price growth on the secondary market since May 2014, while Piedmont has seen the most impressive growth – likely due to increasing attention given to the region, and the rarity factor of many of its top wines, from which Burgundy also benefits.
The price performance of Bordeaux compared to four other key fine wine regions: Burgundy, California, Piedmont, and Tuscany. The price indices comprise the top five wine brands in each respective region.
A glance at its price performance since May 2019 tells a similar, if more unnerving story – Bordeaux has floundered over the past year, down nearly 5%.
Despite its price performance difficulties, Bordeaux nonetheless continues its legacy as the most popular wine region by a large margin, based on monthly searches made on Wine-Searcher.
The average search rank of Bordeaux compared to four other key fine wine regions: Burgundy, California, Piedmont, and Tuscany. Results are based on the average searches on Wine-Searcher for the 50 top-scoring wines per region over the last year.
Irrespective of its price performance struggles, Bordeaux remains a focus of fine wine buyers – within the trade and beyond – all over the world. The en primeur campaign is a wheel that just keeps on turning, even in spite of a global pandemic. Trade and consumers alike can’t help but back Bordeaux, for richer and poorer.
More insight into the success of the 2019 en primeur campaign will be included in Part II of this study. In the meantime, visit the Analysis page to purchase Part I, or download using your Pro subscription (available in both English and French).
As en primeur 2018 picks up pace, we consider the 10 Bordeaux wines that any fine wine collector should acquire for their collection. These are based on the results of Wine Lister’s latest Founding Member survey, gathering the views of over 50 key players in the global fine wine trade.
You can download this slide here: 10 must have Bordeaux wines for your collection