As the fine wine industry starts preparing for another Bordeaux en primeur season at a distance, Wine Lister has published Part I of its annual in-depth Bordeaux Study. With insights from key fine wine trade players from across the globe, Part I evaluates Bordeaux’s recent performance, considers the major takeaways from the 2019 vintage campaign, and contemplates the lessons they might provide moving forwards.
Please see our key findings below:
You can download the study digest in English here: Wine Lister 2021 Bordeaux Study – Digest or French here: Wine Lister 2021 Bordeaux Résumé d’étude. The full report can be purchased on our Analysis page, while Pro subscribers can access their free copy here.
With Bordeaux 2020 en primeur fast approaching, Wine Lister reports on one of the latest updates to emerge from the Médoc, informing your investment decisions over the coming months. In collaboration with Château Lafon-Rochet, we speak to Basile Tesseron to find out more about the inaugural partnership of two of the most revered consultants in Bordeaux to work on the estate’s 2020 blend: Jean-Claude Berrouet and Eric Boissenot.
Renowned for his expertise in Merlot production at Pomerol’s Château Petrus, Lafon-Rochet’s existing consultant, Jean-Claude Berrouet has been working at the estate alongside his son, Jeff, since 2012. Basile tells us that his team “admire the quality of the tannins present in the wines that Jean-Claude consults on, as well as his expertise with grapes coming from clay soils”.
With almost half of the estate based on clay, and the other half on dry, deep, gravely soils, he explains that “it was logical to combine Jean-Claude’s work with that of Eric Boissenot”, whose father, Jacques, has also been working with Lafon-Rochet for several years. With a reputation as oenologist to some of the Médoc’s top châteaux, Eric Boissenot is known for his dedication to the accentuation of terroir.
This meeting of minds from the Right and Left Banks for the first time illustrates another step in the evolution of Lafon-Rochet under Basile’s guidance. Since taking over the running of the estate in 2007, he has overseen the construction of two new cellars, extensive replanting, and a dedicated biodiversity programme. Having spent several years conducting agroforestry trials, last year Lafon-Rochet embarked on an agroforestry scheme that aims to make the estate wild once again through assisted natural regeneration. As well as installing bat nesting boxes and beehives, the property aims to plant 13,000 trees on its land by 2022.
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In an industry so defined by the art of its craft, the limit of crunching numbers often starts and ends for wineries in vat rooms and through lab panels. Wine Lister was founded on a guiding principle that while wine is a mystical liquid, that lives and breathes, that can transcend facts and figures and contribute mightily to the human experience, there are also plain truths to be found in data analytics for both consumers and producers alike. It is on this basis that we have built a strong following of website users – collectors eager to follow trends of the secondary market, and professionals keeping abreast of the latest analyses – but also liked-minded producer clients, who find value in Wine Lister’s benchmarking and bespoke analytics solutions.
Wine Lister’s benchmarking solution relies on 14 separate data points across three areas in the life of a fine wine – Quality, Brand, and Economics – as well as qualitative trade panel feedback (through an unparalleled network from founder Ella Lister’s years as a fine wine journalist) to assess a wine’s 360° positioning in the global marketplace. Measured annually, Wine Lister’s benchmarking service enables continuous measurement of a wine within its global competitive environment, and results in a reliable, tangible reflection of progress, and ideas for the strategy path forward. Indeed, long-time Wine Lister client Don Weaver of Harlan Estate recently reflected that “It was a natural growth [to work with Wine Lister], another coming of age of our business… As we’ve matured as a business and penetrated further out into the market, we realised that we needed analytics coming back to us, and we needed best practices in our business. We can’t do everything, so we looked at Wine Lister to help us see things through different eyes.”
Such analytical rigour has resulted in numerous actionable insights for our clients, from assisting one client in increasing its journalistic coverage in a foreign market where it was underrepresented compared to peers, to a pricing strategy update for another that balanced the producer’s own interests while maintaining market confidence.
Once findings are identified, clients of Wine Lister can choose to investigate further, by supplying some of their own internal data to our analysts, enabling us to conduct deep-dives on topics as wide-ranging as customer retention, social media and communications effectiveness, or individual release price positioning. The benchmarking analysis is thus a base on which Wine Lister builds long-term relationships with its clients, helping them take their wine to the next level.
For more information, see our producer services page, or contact us for a free 30-minute consultation.
Wine Lister recently teamed up with 67 Pall Mall for a vertical tasting of five d’Issan vintages led by owner, Emmanuel Cruse, and Commercial Director, Augustin Lacaille. Last Wednesday, Emmanuel transported over 60 members of the UK fine wine trade and press to the historic Margaux property, guiding them through four of his favourite recent vintages: 2000, 2005, 2010, and 2015.
By invitation only: a selection of snaps from guests’ home tasting set-ups. Photos from (from top left anticlockwise): Bud Cuchet (@budcuchet), Charlie Goblet (@charliegoblet), Will Lyons (@mrwill_lyons), Wine Lister (@winelister), Emily O’Hare (@emilyowine), Wine Lister (@winelister), Charlie Goblet (@charliegolet), and Tom Harrow (@winechapuk)
Tasting kits were accompanied by individual copies of The Four Seasons of Château d’Issan – a cookbook assembled by the property’s head chef, Frédéric Braud, with seasonal recipes from a year in the kitchen at d’Issan. Following a short introduction video including aerial scenes of the château and close-ups on its vines, Emmanuel commenced the vertical tasting with the 2000 vintage.
Having taken over as managing director in 1998, he proclaimed that the 2000 was the last “old school” d’Issan. Indeed, the property’s winery has since been almost entirely rebuilt, with a new cellar inaugurated in 2002. The vintage marks the last to be composed of 70% Cabernet Sauvignon and 30% Merlot, the Cabernet proportion being decreased to 60% in 2005.
Emmanuel was not shy in praising the 2005 d’Issan, calling it “the first great vintage” under his watch. He notes there was “perfect weather all year”, recounting how the summer was so warm that the pickers all worked in swimsuits, leading to abnormally regular visits from inquisitive négociants.
According to Emmanuel, 2010 is “from a technical perspective, maybe the best ever vintage made in Bordeaux”. The year had an excellent growing season, void of the hailstorms that had blighted d’Issan in 2008 and 2009. He informed us that the year was also personally special to him, marking the year he married his wife, Virginie. While still on the younger side, Emmanuel suggests decanting the 2010 for three hours ahead of its enjoyment.
The tasting concluded with the 2015 vintages of the property’s Grand Vin and its second wine, Blason d’Issan. Emmanuel stated that it was a broadly excellent year for Bordeaux, and specifically Margaux, which received “less rain than other appellations in the Medoc”. The ratios shifted slightly more towards Cabernet Sauvignon in 2015, which makes up 65% of the blend – Emmanuel’s personal preference.
Hailing from the estate’s younger vines, which are around 15-20 years old, Blason comprises 60% Cabernet Sauvignon in 2015. Emmanuel specifies the same winemaking practices are applied to the second wine, which he hopes to be “an introduction to the flagship”.
D’Issan owner, Emmanuel Cruse, and Commercial Director, Augustin Lacaille, in “The Rule of Five” virtual tasting
D’Issan 2020 will be released en primeur this year, and we look forward to finding out what the latest edition of “The Rule of Five” will bring – especially since the property’s acquisition of neighbouring Cabernet Franc and Petit Verdot vineyards in March 2020. While the official blend for the 2020 vintage has not been finalised, Emmanuel is sure that the added varietals will be a “real plus”. If the serendipitous pattern of five is anything to go by, especially with the excellent growing season in 2020, the “rule” has every chance of continuing to reign.
For more information on our organisation of virtual tastings and events, please contact the WL PR team here.
Wine Lister is excited to announce the arrival of its new consumer site, aimed at supporting fine wine lovers as they navigate the fine wine seas. All users now have unlimited, free access to the world’s most comprehensive fine wine data hub. Start learning how to buy wine like a pro now, or read on to find out more.
WL MUST BUYs
Wine Lister has created its own buy recommendation tool, which combines Wine Lister data with human intelligence (such as the opinion of key members of the global fine wine trade, plus insight from the Wine Lister team’s trips and tastings), to provide a dynamic list of wines any fine wine buyer should consider for their cellar. All MUST BUYs represent high quality, and value within their respective appellations and vintages.
Browse the full MUST BUY list here.
Aggregated, 100-point score
With a focus on quality, the new 100-point Wine Lister Score combines the ratings of five of the world’s most respected wine critics – Jancis Robinson, Antonio Galloni and Neal Martin (Vinous), Bettane+Desseauve, and Jeannie Cho Lee, together with a smaller weighting for the wine’s ageing potential. The score is as objective an indication of wine quality as possible, allowing users to make site-wide comparisons across the 30,000+ wine-vintages on Wine Lister.
See this comparison, or create your own here.
Further analysis tools
Dynamic charts give users the chance to explore wines they might consider buying or selling in more detail.
The Vintage Value Identifier gives users a clear visual of price to quality ratios across vintages of a given wine, applying a score to this measure of relative value. See the example below for Mouton Rothschild: while the 2016 vintage is higher quality than 2014, its accompanying high price means that both the 2016 and 2014 vintages present the same level of value (the joint-highest of all recent back vintages shown)
Wine Lister’s dynamic Vintage Value Identifier chart, showing price vs. quality (left) and Value Pick score (right).
See the chart for Mouton Rothschild, or search for another wine here.
The Price History chart tracks a wine’s price performance over time, relative to its peer group. This can be done at vintage level, helping collectors to see performance history of a specific wine they might own. See below the example of Domaine Hubert Lignier’s Clos de La Roche 2016, whose price growth over the last year is one of the most impressive of all wines on Wine Lister (57.8%).
Hubert Lignier Clos de la Roche 2016’s six-month price performance compared to performance of other Clos de la Roche Grand Cru 2016s
The same dynamic chart can be used at wine level (an average across vintages, with a stronger weighting for more recent vintages), to give a general indication of a wine’s price trajectory, and therefore whether or not the wine in question could be an investment buy. See below an example for Armand Rousseau’s Chambertin, which on average sees steady price growth, and a CAGR (compound annual growth rate) of 31.8% (though the price has flattened out this year).
Armand Rousseau’s average price performance over two years
On top of these tools, each wine page gives users further information about the wine in question, including whether the wine qualifies for one of Wine Lister’s four Indicators. Haut Brion, as shown in the example below, is a Buzz Brand. See more information on other segments – Hidden Gems, Value Picks, and Investment Staples, or start browsing here.
We hope that you find the new site informative and useful for developing your fine wine collection. Feedback from our users is always welcome – please don’t hesitate to contact us with any questions or comments here.